"Value for money, it’s just halved my phone bill, it’s all about the money. The services, I could get the services elsewhere, but I was just paying too much, and that’s why I looked around and that’s why I’m staying where I am "

"I use it for everything actually, … €25 a month and I’m always talking about it, because it’s free, to me that’s as good as Viber or Whats App, it’s texting and calling and my computer, the whole works "

"The tariffs are easy to understand, the customer service is very good, and it’s simple to operate, simple as that. …I’ve only had to ring them once or twice in all the years, and yeah, they’ve been great so."

"It’s obviously the value, it wouldn’t matter in terms of whether it was contract or not, staying with them … if the value wasn’t good, but it’s the double thing of really good value and not being tied into a contract "

"I like the fact that you, every time you top up, you get points on your Clubcard and the same with groceries as well, it’s value for money. And the top up process is ridiculously simple, it’s brilliant."